{"id":46577,"date":"2024-11-12T10:04:33","date_gmt":"2024-11-12T10:04:33","guid":{"rendered":"https:\/\/womensaid.org.uk\/?p=46577"},"modified":"2025-02-26T11:39:35","modified_gmt":"2025-02-26T11:39:35","slug":"womens-aid-launch-public-awareness-campaign-ahead-of-16-days-of-activism-bringing-attention-to-the-ignored-emergency","status":"publish","type":"post","link":"https:\/\/womensaid.org.uk\/womens-aid-launch-public-awareness-campaign-ahead-of-16-days-of-activism-bringing-attention-to-the-ignored-emergency\/","title":{"rendered":"Women\u2019s Aid launch public awareness campaign ahead of 16 Days of Activism bringing attention to The Ignored Emergency\u00a0"},"content":{"rendered":"<h1>Women\u2019s Aid launch public awareness campaign ahead of 16 Days of Activism bringing attention to the ignored emergency<\/h1>\n<p><span data-contrast=\"auto\">Ahead of 16 Days of Activism, Women\u2019s Aid have launched a campaign, created in partnership with House 337, to show that domestic abuse is a national emergency.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">In England, one in four women will experience abuse in their lifetime, and at least one woman a week is killed by a current or former partner.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Despite this, domestic abuse is often not seen as the public safety emergency it is, with many turning a blind eye to the danger faced by countless women and children.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">To tackle this gap in public awareness, Women\u2019s Aid has launched a new campaign to ensure that domestic abuse is recognised as a public emergency on a scale with fire and traffic accidents. The campaign highlights the stark reality that:\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">Women are 50 times more likely to be injured by their partner than in a house fire<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Women are twice as likely to die at the hands of their partner than from smoke and gas inhalation<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Women are over three times more likely to be killed by a partner than by not wearing a seatbelt<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Four in five Brits don\u2019t believe the scale of the issue of domestic abuse in the UK is greater than that of a car accident\/house fires<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">While public safety campaigns around house fires and car accidents have existed for decades, the same has not been seen for domestic abuse, despite the fact it poses a larger risk to the lives of women than these other emergencies.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The Ignored Emergency has been launched to help people realise how prevalent and deadly domestic abuse is in England and features two key films <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=PlU45t2MA2M\"><span data-contrast=\"none\">\u2018Fire Safety\u2019<\/span><\/a><span data-contrast=\"auto\"> and <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=iEQpHmxXIzo\"><span data-contrast=\"none\">\u2018Car Safety\u2019.<\/span><\/a><span data-contrast=\"auto\"> Each film is styled like a classic safety video, depicting familiar emergency scenarios that audiences instinctively know how to respond to.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A new survey, conducted as part of the campaign, found that 49% of Britons do not know there is a dedicated emergency line, 999-55, designed as a silent lifeline for situations, like domestic abuse, where help may be urgently needed but speaking is not an option. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Pressing 55 after dialling 999 leads the call operator to transfer the call to the local police who will track the location of the caller, allowing them to get the urgent help they need, quite literally saving lives.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<blockquote><p><b><span data-contrast=\"auto\">Sarah Hill, Chair of Women&#8217;s Aid stated,<\/span><\/b><span data-contrast=\"auto\"> &#8220;The statistics are harrowing; one in four women experience domestic abuse in their lifetime and at least one woman a week is killed by a current or former partner.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cSilence can speak volumes, and this is one instance where that is particularly true. Society must come together and recognise domestic abuse as the emergency it is, equipped with the knowledge needed to stand up and protect lives.\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><\/blockquote>\n<blockquote><p><b><span data-contrast=\"auto\">Women\u2019s Aid Ambassador, Michelle Griffith-Robinson OLY, said<\/span><\/b><span data-contrast=\"auto\">, \u201cI hope that this important campaign, and the powerful films that have been created as part of it, will be a real eye-opener for our society. It&#8217;s time to stand up and take notice of the reality and prevalence of domestic abuse in this country.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cWe need to come together to take action against this dangerous form of gender-based abuse to protect women and girls and save lives.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p><\/blockquote>\n<p><span data-contrast=\"auto\">Notes to Editors<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"4\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">The films can be found <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=PlU45t2MA2M\"><span data-contrast=\"none\">here<\/span><\/a><span data-contrast=\"auto\"> and <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=iEQpHmxXIzo\"><span data-contrast=\"none\">here.<\/span><\/a><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Women\u2019s Aid launch public awareness campaign ahead of 16 Days of Activism bringing attention to the ignored emergency Ahead of 16 Days of Activism, Women\u2019s Aid have launched a campaign, created in partnership with House 337, to show that domestic abuse is a national emergency.\u00a0\u00a0 In England, one in four women will experience abuse in [&hellip;]<\/p>\n","protected":false},"author":1464,"featured_media":46578,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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